Why Behavioral Economics Is Cool, and I’m Not

Here. An interesting article contrasting behavioral economics and psychology.  Read, people, read!

When people think of economists, they picture smart people crunching numbers. When they think of psychology, they picture Sigmund Freud lying on a couch telling them they failed a driving test because they failed to kill their fathers and sleep with their mothers. (If you object to that, don’t worry; you’re in denial.)